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BEYONCÉ AND JAY-Z SERVE AS THE NEWEST FACES OF TIFFANY AND CO

BEYONCÉ AND JAY-Z SERVE AS THE NEWEST FACES OF TIFFANY AND CO

The iconic duo have been confirmed as the new ambassadors of luxury fashion house, Tiffany and Co.

With an attempt to target millennial shoppers, Tiffany and Co have brought on Jay Z and Bey as their new faces along with with likes of Anya Taylor-Joy and Eileen Gu. The collaboration was announced in the September issue of Harpers Bazaar US which saw Beyoncé grace the cover adorned in Tiffany diamonds.

LVMH has been updating Tiffany’s marketing, stepping away from its signature blue brand imaging and aiming for a modern, edgy look.

Imagery via Getty Images