Balenciaga partnered with the creators of The Simpsons for a one off episode to celebrate their Spring/Summer 2022 collection.
The premier of the clip took place at Place du Chatelet amid Balenciaga's event at Paris Fashion Week. After the high profile guests piled into the venue the lights dimmed and The Simpsons’ theme tune kicked in.
The episode features Homer Simpson trying to convince Demna Gvasalia, Balenciaga's creative director to loan a gown to Marge. Gvasalia then flies to Springfield to stage a Balenciaga show for the town’s residents. All of our favourite Simpson's then appear in a Balenciaga show including Lisa, Chief Wiggum, and Smithers. The cartoon audience watching the fashion presentation include non other than Anna Wintour, Kim Kardashian, Kanye and Justin Bieber.
Amongst the attendees on the red carpet were a host of models, celebrities and Balenciaga atelier staff wearing looks from the SS22 collection. The lineup included Cardi B, Naomi Campbell Juergen Teller- all showcasing the brands newest looks.